Camp TWA
Overview
For the summer of 2022 the TWA Hotel tarmac was transformed into Camp TWA, a retro summer camp for kids and adults alike. As part of the in-house creative team at MCR Hotels, I led the activation's art direction and branding as well as the production of the photo shoot. Other elements of this project included logo design, merchandise design, editorial design and activation planning. Photos by Sephanie BC Photo.
My contribution
Art Direction Logo Design & Branding Photo Shoot Production Merchandise Design
The team
VP of Creative Art Director (me!) Senior Director, Activations Creative Content Manager
Year
2022
